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Plan and Process
91AV;M University Kingsville is launching a collaborative and intentional planning process to define the new vision and strategic priorities for Javelina Nation. Led by the Office of Performance Excellence and Strategy, the process will involve university stakeholders including: students, faculty, staff, administrators, and alumni.
SCUP
Society for College and University Planning (SCUP)
Based on the Society for College and University Planning (SCUP) Integrated Planning Model, the planning process is designed to facilitate effective implementation and evaluation of outcomes for continuous improvement.
SCUP Integrated Planning Model
Core Values, Mission Statement, Vision Statement
The first step in the development of the new strategic plan will be to examine and redefine the foundation of Javelina Nation’s culture: the Mission, Vision, and Core Values. The Mission Statement defines what the university is here to do. The Vision Statement describes what the university aspires to achieve. Finally, the Core Values are the characteristics that are crucial to how the university does its work.
The university has partnered with Brad Hunt of the WHY Group to facilitate interactive stakeholder sessions to design drafts of the new mission, vision, and core values. Mr. Hunt is an experienced planning facilitator, working with agencies such as the City of San Antonio and the Alamo Colleges. For more information on Brad Hunt, visit:
4 Disciplines of Execution (4DX)
The university will utilize Franklin Covey’s The 4 Disciplines of Execution® methodology as the framework for increasing strategic execution by creating a culture of high performance. University leaders engaged with 4DX consultants beginning in June 2023 to identify measurable goals and strategies which will form the basis of the new strategic plan. For more information on the 4DX methodology, visit:
Defining our Core Values, Mission, and Vision
Feb 2023
Convene Executive and Administrative Leadership Team and Cultural Definition Taskforce
Apr - Aug 2023
Develop drafts of Core Values, Mission Statement, and Vision Statement
Sep 2023
Present drafts of Core Values, Mission Statement, and Vision Statement for university-wide feedback
Oct 2023
Finalize Core Values, Mission Statement, and Vision Statement
Feb 2024
Presentation of Core Values, Mission, and Vision to Board of Regents
Fall 2024
Launch of new Values, Mission, and Vision
4 Disciplines of Execution (4DX): Establishment of Goals, Strategies and Key Performance Indicators (KPIs)
June 2023
Convene Executive and Administrative Leadership Team for 2-day planning workshop
Fall 2023
Host planning meetings with university community
Fall 2023
Selection of Goals, Strategies, Key Performance Indicators
New Strategic Plan Launch
Fall 2023 - Spring 2024
Additional surveys and/or focus groups with the university community
Spring 2024
Finalize Plan: Spring 2024
Spring 2024
Presentation of Plan to 91AV;M University System for review and approval: Spring 2024
Fall 2024
Launch of New Strategic Plan
Council for Institutional Effectiveness & Planning
The Council for Institutional Effectiveness & Planning serves as the advisory board for university-wide strategic planning and institutional effectiveness processes.
Dr. Kristina Ramirez Wilson
Chief of Performance Excellence & Strategy and Co-Chair
Dr. Jieming Chen
Professor of Sociology and Co-Chair
Dr. Matthew Alexander
Associate Professor, Department of Chemical and Natural Gas Engineering
Dr. Franscisco Haces Fernandez
Assistant Professor, Department of Management, Marketing and Information Systems
Dr. Rick Machen
Professor, Paul Genho Endowed Chair in Ranch Management, King Ranch ® Institute for Ranch Management, Beef Production
Dr. Brian Menaker
Associate Professor and Interim Associate Chair, Department of Health and Kinesiology
Dr. Rolando Garza
Director, Center for Academic Technology
Shama Ali
Director, Office of International Student and Scholar Services
Josiah Pullam
Associate Director, University Housing & Residence Life
Dr. Cheri Shipman
Director of Strategic Enrollment Planning
Erma Brecht
Executive Director, Admissions
Jennifer Alexander
Chief Budget Officer
Sarah Tulley
Marketing Coordinator
Joe Henderson
Chief Ethics and Compliance Officer
Hanna Lantz
Assistant Athletic Director for Compliance and Academics
Amanda Thompson
Assistant Director of Development
Abigail De La Mora
Institutional Effectiveness and Planning Officer
Cadi Lusk
Accreditation and Assessment Officer
Cristina Rubio
Executive Assistant, Office of Performance Excellence and Strategy
Cultural Definition Taskforce
The Cultural Definition Taskforce is charged with examining and redefining the foundation of 91AV’s Strategic Plan: the Mission, Vision, and Core Values. The taskforce is comprised of faculty and staff leaders from throughout the university community.
Jennifer Alexander
Budget Director
Alejandra Amaya
Director of McNair Scholars and López Scholars Program
Lucy Camacho
Associate Professor, Department of Environmental Engineering
Jo Elda Castillo-Alaniz
Assistant Dean of Students, Student Wellbeing
Raul Cavazos
Director of Student Financial Assistance
Abigail De La Mora
Institutional Effectiveness and Planning Officer
Heather Elsik
Executive Director of Advancement Operations
Krystal Emery
Assistant Director of Marketing
Sari Flores
Administrative Associate III, Marketing and Communications & Former Staff Council President
Catelyn Fritz
Assistant Director of Facilities and Construction
Michelle Garcia
Professor, Department of Animal Science and Veterinary Technology
Derek Gonzalez
Human Resources Manager
Kelly Hall
Assistant Professor and Chair, Department of Educational Leadership and Counseling
Michael Houf
Associate Professor, Department of History, Political Science and Philosophy & Faculty Senate President
Patricia Huskin
Associate Professor, Department of Teacher and Bilingual Education
Thomas Krueger
Professor and Chair, Department of Accounting and Finance
Hanna Lantz
Assistant Athletic Director
Robert Luckett
Assistant Professor, Department of Clinical Health Sciences
Erin McClure
Assistant Dean of Students, Campus Life
Afzel Noore
Professor and Associate Dean of Undergraduate Studies, College of Engineering
Samantha Padilla
Controller
Kathleen Rees
Regents Professor & Chair, Department of Management, Marketing and Information Systems
Greta Schuster
Department of Agriculture, Agribusiness and Environmental Sciences
Kristina Ramirez Wilson
Chief of Performance Excellence & Strategy (ex officio)
Henry Burgos
Chief Administrative Officer (ex officio)
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Executive and Administrative Leadership
Robert Vela
President
James Palmer
Provost and Senior Vice President for Academic Affairs
Jacob Flournoy
Vice President for Finance and Chief Financial Officer
Rito Silva
Vice President for Student Affairs and Community Relations
Rosalind Alderman
Vice President for Enrollment Management
Stephen Roach
Executive Director of Athletics
Adriana Garza-Flores
Chief Marketing and Communications Officer
Henry Burgos
Chief Administrative Officer
Bradley Walker
Vice President of Institutional Advancement and External Relations
Kristina Ramirez Wilson
Chief of Performance Excellence and Strategy
Maria Velez-Hernandez
Interim Associate Vice President for Student Success
Jose Espiritu
Vice President of Research and Innovation
Kirsten Compary
Assistant Vice President of Student Affairs
Maria Martinez
Associate Vice President for Student Access
Joanne Castro
Associate Vice President for Financial Affairs
Darin Hoskisson
Associate Vice President for Academic Affairs
Christopher Vera
Associate Vice President, Campus Operations
Erma Brecht
Executive Director, Admissions
John Dove
Assistant Vice President and Chief Information Officer
Shad Nelson
Dean, Dick and Mary Lewis Kleberg College of Agriculture and Natural Resources
Dolores Guerrero
Dean, College of Arts and Sciences
Natalya Delcoure
Dean, College of Business
Linda Villarreal
Dean, College of Education and Human Performance
Heidi Taboada
Dean, Frank H. Dotterweich College of Engineering
Thomas Spencer
Dean, Honors College
Martin Brittain
Assistant Provost
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February 2024:
- Strategic Planning Process Presentation
- Strategic Plan Draft - February 2024
- Email to University Community: Strategic Plan Open Forum
September 2023:
- Email to University Community: Submit your Feedback on our Proposed Mission, Vision, and Shared Values
- Email to University Community: Open Forum-Proposed TAMUK Mission, Vision and Shared Values
August 2023:
- Mission, Vision, and Shared Values Proposal
- Email to University Community: Planning process launched for new strategic plan